850 University
How ad auctions work, account setup, targeting and retargeting, budgets, creative that converts, credit-industry ad rules and measuring real results.
Learn how paid ads really work: every ad slot is an auction, relevance can beat a bigger bid, what CPM, CPC, and CPA mean, why your campaign objective decides who the system looks for, and why creative and offer beat any secret hack.
Set up Meta ads the right way: a business portfolio and ad account you own, the Meta Pixel plus the Conversions API with deduplication, the right standard events, the campaign / ad set / ad structure, Advantage+ automation, placements, and why fewer, bigger ad sets learn faster.
Target and retarget after the privacy changes: Meta's four audience tools, what Apple's App Tracking Transparency changed, why broad targeting plus strong creative often wins, retargeting windows, lookalikes, exclusions, and why narrower isn't always better.
Is Paid Ads: Meta, TikTok and Google free on 850 University?
Yes — 9 of 9 lessons in this course are free with an 850ai account. Watch on YouTube anytime; create a free account to take quizzes and track progress.
How many lessons are in Paid Ads: Meta, TikTok and Google?
This course includes 9 short video lessons, each followed by a quiz when you learn inside the 850ai app.
Can I dispute errors on my credit report after this course?
850 University teaches the concepts; 850ai can analyze your credit report and generate dispute letters when you are ready. Start free at my850.ai/landing.
Learn the strategy here, then let 850ai analyze your credit report and generate dispute letters tailored to your accounts.
Advertise a credit or financial business inside the rules: Meta's Special Ad Categories, what targeting gets limited and why, words that imply a viewer's finances, what the Credit Repair Organizations Act and the FTC say, how Meta, Google, and TikTok differ, and what works instead. Education, not legal advice.
Budget, test, and scale without resetting your results: daily vs lifetime budgets, one campaign budget, the learning phase, what restarts it, example budget math, real A/B tests, the day-one mistake, and how to scale in steps.
Learn what makes an ad creative work on Meta, TikTok, and YouTube: win the first seconds, look native, shoot vertical inside the safe zone, use audio and captions, make the offer obvious, disclose creator content the way FTC guidance asks, and refresh ads before creative fatigue sets in.
Learn how TikTok ads work: how TikTok Ads Manager is built, what Smart+ automates, how Spark Ads turn real posts into ads with permission, TikTok's creative advice, why sound and captions both matter, broad targeting with the Pixel and Events API, minimum budgets and the learning phase, and the ad rules that apply, including U.S. credit repair ads.
Learn how Google Ads works: intent versus interruption, keyword match types and AI Max, negative keywords, Ad Rank and what you actually pay, Quality Score as a diagnostic, Performance Max, YouTube ad formats, and Google's credit repair and consumer finance ad rules.
Learn to read ad results like an owner: the six numbers that matter, a worked example month, your break-even CPA and ROAS, why ROAS measures sales and not profit, how attribution can count one sale twice, UTM tags, honest-measurement habits, and the FTC and CROA rules every ad follows. All numbers are examples.